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Tag Archives: consumer

Branding milk in Pakistan

Branding milk in Pakistan

Everyone knows the famous adage from Shakespeare’s play, Romeo and Juliet, “What’s in a name? “A rose by any other name would smell as sweet.” However, in the modern business world, the name matters. It is the name, which becomes …

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Google’s Search Dominance

Infographics

On Tuesday morning, the U.S. Department of Justice filed a lawsuit against Google for “unlawfully maintaining a monopoly in general search services and search advertising in violation of the U.S. antitrust laws.” The suit, which the DOJ describes as “a …

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Chinese on Top of the Sharing Economy

Infographics

Chinese consumers are embracing the sharing economy to a larger degree than the citizens of many Western countries, according to the Statista Global Consumer Survey. Consumers in the U.S. were still uncertain about renting items instead of buying them, with only between very …

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Consumer behavior under the pandemic

Consumer behavior under the pandemic

As people have embraced social distancing as a way to slow the spread of the pandemic, there has naturally been a drop-off in brick-and-mortar shopping. That would seem to mean there would likely be an increase in online shopping as …

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U.S. Consumers Begin to Return to Economy

Infographics

As businesses across the U.S. begin reopening after a long three months of COVID-19 lockdowns, a trusted consumer index score shows that consumer confidence is slowly starting to creep back up following its plunge at the beginning of March. According to …

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