Author: Alifiya Aun Ali

Interview with Mr Sibtain Jiwani – (Chief Executive Officer, Smartchoice.pk) [box type=”shadow” align=”” class=”” width=””]Profile: Smartchoice.pk a startup with a vision to be consumer’s first choice in Pakistan to compare insurance and financial products. Mr. Sibtain Jiwani studied Business and Information Technology from The Manchester Metropolitan University (UK).[/box] PAGE: Do the millennial really care about the economy when taking financial decisions? Sibtain Jiwani: The millennial are impulsive shoppers as this buying leads to instant gratification, they do buy things without giving much thought to it as so much things being marketed are getting more and more specific and wants have become…

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Startups in Pakistan have created an air of buzz and excitement around them; reason being is that they are the new engines in the Pakistani economy and can take the country forward in making Pakistan ‘startup hub of Asia’. While startups have been a part of its economic fabric for decades, they have recently ascended the hype curve with unprecedented acceleration. Entrepreneurs create opportunity; find needs that they want to satisfy through there innovation and idea which they foster to create something to benefit the society, to overcome the vacuum they feel present in the society, they don’t give up…

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